Toys ‘R’ Us To Reopen in the United States
It looks like there is still life for the most recognised toy retailer in the United States after all. Forbes is reporting that New York brand management company WHB Global has recently acquired a controlling interest in Toys “R” Us’ parent company, Tru Kids Inc.
WHB Global also manages the Anne Klein fashion line and this would be the company’s first foray into toy retail.
Toys ‘R’ Us filed for bankruptcy in 2017 and tried to make a mini-comeback with a couple of pop-up stores in 2019 but those also closed in January 2020 due to the pandemic.
The new Toys R Us pop-up store in Paramus, N.J.
Hopefully they would be able to re-establish the brand in the malls that still pull traffic as a lot of retail has been moved online due to Amazon and other sales platforms.
Then at least the AFOLs will be able to enjoy the Bricktober promotions like their Asian counterparts.
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Toys r us sell things no other store sell not even on line please bring toys r us back