LEGO Certified Store Visit: Shanghai Nanjing West

Saturday, July 28th, 2018 by Brickfinder

After attending the LEGO Ideas Voltron (21311) signing at the LEGO Brand Store next to Shanghai Disneyland, I thought I would pop by really quickly at the LEGO Certified Store in Shanghai before heading to the airport.

There are four LCS’s in Shanghai already with many more opening up in various parts of China. The closest one to me was the LEGO Certified Store that is located along the Nanjing West Road which is essentially the Beverly Hills of Shanghai.

The LEGO Certified Store is located on the second level of the mall at unit 221 and it is a pretty decent sized store which it makes it about three times the size of an average LCS in Singapore.

What is distinctly unique about this LCS store are the LEGO murals and builds that are on display within the store. The abundance of space really allows the store to showcase works from various LEGO Certified Professionals like Prince Jiang and Andy Hung.

On the left of the entrance is this 2m tall mosaic by Hong Kong’s LEGO Certified Professional (LCP) Andy Hung and the double gallery style house was built by China’s LCP, Prince Jiang.

The Build-A-Minifigure (BAM) station has each pack of three going for RMB79 which is approximately SGD$15.80. That is about the same price as Singapore which has each pack going for SGD$14.90.

Prices are generally higher in Shanghai with sets like the LEGO Creator Winter Train Station (10259) clocking in at RMB799 which translates to SGD$159.90. The recommended retail price in Singapore is SGD$109.90 which is a good $50 cheaper.

However, the usual Pick-A-Brick Wall at the back with large tubs going for RMB159 (SGD$31.82) and small tubs going for RMB89 (SGD$17.81) which is actually cheaper than in Singapore.

The Xtras polybags were also available in store situated at the counter and sporting a price tag of RMB49 (SGD$9.81) which is about 20% more than ours in Singapore.

What I found really interesting is that they were already selling the LEGO Harry Potter and Fantastic Beasts sets when the street date for Asia was pegged at August 1st 2018. I’m not too sure if they had a special deal with LEGO China to release this early but this was also the case for the LEGOLAND Discovery Center.

Not only that but they also had stock of the latest LEGO Star Wars and Solo: A Star Wars Movie sets on the shelves along with the LEGO Batman App-Controlled Batmobile (76112) and the LEGO DC Superheroes Batman Attack of the Talons (76110).

It is always fun to check out the LEGO Certified Stores of different countries as it is always reflects the culture of the land. Do check this place out if you are around the area. There is also the largest Starbucks Roastery in the world just around the corner as well.